Currently open for engagements

A development studio
for software that ships.

We build custom software, AI applications, internal platforms, lead engines, and mobile products for ambitious teams. Senior engineers and designers, no agencies in the middle, code we sign our names to.

Custom softwareAI applicationsCRM platformsLead enginesFrontend craftMobile productsDesign systemsIntegrations
Custom softwareAI applicationsCRM platformsLead enginesFrontend craftMobile productsDesign systemsIntegrations
Capabilities01

Six things we do very well,
and almost nothing else.

A deliberately small, deliberately senior practice. Every engagement is staffed by people who've shipped more than they've slidedeck'd.

01

Custom software

End-to-end product engineering for teams who need software that earns its place in their operation. We build, ship, and stay.

  • ·TypeScript
  • ·Go · Python · Rust
  • ·Postgres · Redis
  • ·Cloud-native
02

AI applications & infra

Retrieval pipelines, agentic workflows, and AI-native interfaces that go past the demo. We build evaluation into the codebase.

  • ·LLM · RAG · Agents
  • ·Vector & graph stores
  • ·Evals
  • ·Streaming UX
03

CRM & internal tooling

Internal platforms that the people running the business actually want to open in the morning. Built around real workflows, not vendor dashboards.

  • ·Pipelines
  • ·Workflow engines
  • ·Audit & roles
  • ·Integrations
04

Lead management engines

From capture to attribution to follow-up — an instrumented pipeline that turns interest into closed business, with the data trail to prove it.

  • ·Capture & enrich
  • ·Routing
  • ·Telephony · email
  • ·Reporting
05

Frontend & design systems

Interfaces with point of view. Performance budgets that survive contact with reality. Design systems engineered to scale across teams.

  • ·React · Next
  • ·Motion · 3D
  • ·Tokens · DS
  • ·A11y · perf
06

Mobile applications

Native iOS and Android, and the cross-platform builds where it makes sense. Offline-first, built to be reviewed and shipped.

  • ·Swift · Kotlin
  • ·React Native
  • ·Realtime · sync
  • ·App Store craft
Selected work02

Four projects from
recent engagements.

A short selection — not a portfolio. Click through; everything below is live and the work continues.

Method

How we work.

01

Small teams. Senior people.

Two to four engineers and a designer at most. No layered escalation. The people on Slack are the people writing the code.

02

Discovery before invoice.

The first week is usually a paid discovery. We agree on what we're actually trying to make and what done looks like — before any retainer.

03

Prose-grade code.

Code is read more than written. We treat it like editorial prose: clear, considered, easy to revisit a year later when we're long gone.

04

AI as a tool, not a brand.

When we ship AI features, we ship the evals, the guardrails, and the boring parts that make them work in production. No demos.

05

Designed and engineered together.

No throw-it-over-the-wall. Design and engineering work in the same file, the same Linear issue, the same review.

06

Stay until it's standing.

We don't disappear at handover. Every engagement includes a stewardship window: deploys watched, on-call respected, knowledge transferred properly.

Team03

Four people who actually do the work.

No middlemen, no farmed-out contractors. The names below are the same names on every commit, every call, every release.

01Founder
TG

Tarun Genwa

practice lead · engineering
02Head of Sales
SS

Saniya Syed

commerce · partnerships
03Senior Engineer
DB

Digivijay Baloch

systems · platform
04Senior Engineer
GG

Gaurang Gehlot

product · interface
Contact

Have something worth building?
Write to us.

Tell us what you're trying to make, where you are with it, and the shape of the team. We respond in person, usually within a working day.